2011 Indoor Tanning Lotion Picture Preview

by Extreme John on August 31, 2010 |

A few months back I spent a pretty good amount of time posting updates about our private label tanning lotion line for Extreme Tan and Smoothies. I wanted to do a follow up post that allows me to show you each of the products that made it through the photography phase of our private label tanning lotion process. I’ve explained how long the process is before, you know I have absolutely ZERO patience so the process drives me a little more bananas then it would probably drive most people.

We really aren’t even close to done with our private labeling project, we have over 50 lotion concepts that are currently in testing and in the design phase at one time or another. In addition to private label tanning lotions we are also working on private label body care and sunless tanning products. If you are interested in following our progress with our private label line please consider taking a moment to subscribe to my rss feed or connect with me via my Facebook fan page, both offer instant update notification. :)

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Safe Tan Sam Final Version

by Extreme John on August 30, 2010 |

Back on July 26, 2010 I wrote a post titled, “Safe Tan Sam Cartoon Update“. The main reason for the “update” was to actually update all of you on the progress of our new safe tanning advocate for Extreme Tan and Smoothies, Safe Tan Sam. As the founder of Extreme Tan and Smoothies I post updates, information and small business tips for other tanning salon owners or small business owner. The only problem with this particular update or informational piece was that I forgot to actually post the latest cartoon version of Safe Tan Sam.

No sense keeping up the nonsense, let’s get down to the FINAL VERSION of Safe Tan Sam.

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Kicking Off a Vacation to Vegas

by Extreme John on August 29, 2010 |

Before I kick off my series of pictures from our little vacation to Las Vegas a couple of weeks ago I figured it would only be fitting to open things up with exactly how our Vegas trip got started. You know… set the tone.

We kept the trip a secret from the kids up until the night my son landed back here in Florida from spending the summer in New York with “X”. Once I returned home from the Tampa International Airport it was around 9pm, we had to let the surprise out of the bag pretty quick because our flight was scheduled to take off around 6am. As the kids get older the surprises seem to be a lot less “surprising”, well with the exception of the youngest one who still manages to muster up a pretty good “I’m Surprised!”

After we scooped up our connecting flight in Texas via Continental Airlines we were headed off to Vegas. As much as I hate flying I have to give props to Continental Airlines, the experience was great and certainly far better then any Southwest Airlines flight I’ve ever taken.

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Marketing Small Business Using Facebook Advertising

by Extreme John on August 28, 2010 |

Every once in a while I step outside of what I consider my safe zone and post information on here that I know competitors will see, yet I know it might help another tanning salon owner somewhere else. I know within a few minutes of this post going up someone will shoot me a text message or email and ask me if I’m crazy telling people about our Facebook advertising campaigns for Extreme Tan and Smoothies. Just for the record I will not be discussing our specific marketing campaigns in any detail that I feel is out of the ordinary for what we typically do with our small business, those things will be saved for another time.

Any of you that subscribe to my rss feed, read my blog daily or connect with me via my Facebook fan page probably have a pretty good idea of just how much I love marketing, there’s just something about it that gets me fired up. As one would imagine I focus a lot more of my marketing and advertising energy on social networking sites like Facebook and other marketing avenues like Google AdWords now more then ever. There was a time that all of my marketing focus was on radio advertising, billboard ad campaigns, print and TV commercial advertising. Never anything substantial online.

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Chaos Around Here

by Extreme John on August 27, 2010 |

I hope all of you have had an incredible and profitable week so far and you finish your week off with an aggressive and focused Friday.

I am sitting in the Extreme Tan and Smoothies Distribution Center going over some of the new private label indoor tanning products that came in over the last two weeks and getting ready for our next week’s orders. While I was putting things together in here I needed to check something out on my blog when I realized that Dawn (the designer around these parts) started to work on some changes to my blog.

It looks like Dawn will be spending a good part of today working on the sidebar and a few other changes inside of the Thesis Theme that runs behind the Extreme John blog. Consider this a warning…. the place might get messy here and there as we make all of our changes live and on the fly… and often by the seat of our panties.

Have a productive Friday and thanks for stopping by and reading. :)

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