Before I even get started I think it’s important to point out that my knowledge about search engine tips and blogging are limited at best, most of what we have accomplished with the Extreme John blog is nothing more than luck. Actually that’s not completley true, most of the things that have been accomplished on my blog are thanks to you my daily readers and loyal folks that subscribe to my rss feed.
Anyway, I’m not one of those guys that is going to stand around and tell you that I am some pro blogger with the ultimate SEO tips and blogging information for newbie bloggers, instead what I will do is let you cruise through a few of the things I think you should always do in a blog post.
10 Things You Should Always Do in a Blog Post
1. Use a Title that Makes Sense
There’s a good chance that somewhere along the way newbie bloggers and even some of the old school pro blogger people might forget that the “Post Title” is suppose to make sense and have something to do with the post itself, it is not a teaser to drag people in. The concept of using a catchy post title to fish some readers in might work from time to time but it won’t help you build any respect with your readers if you make that a daily habit, save that crap for forums.
2. Include Keywords and Key Phrases
If you plan on dragging up some search engine traffic from Google, Bing or any of the other search engines out there you might want to start using Keywords and Key Phrases that are relevant to the post title and content of your article. Even if you have no intention of blogging to make money or blogging for search engine traffic it wouldn’t be a bad idea to practice this anyway, you never know when you might want to take it to the next level of blogging.
3. Deep Link to Your Articles
If you have read any of my previous blogging tips you know that I constantly talk about “Deep Linking” and how important it is to link to articles within your site. Before you schedule or publish a blog post I recommend loading your blog up in a new tab, take a few minutes to search through your previous blog posts and link keywords or key phrases to previous posts within your site.
4. Link to Related Articles
I doubt many business bloggers or newbie bloggers have written all that can be written, so chances are there are a few keywords and key phrases in your blog post that you can link to other blogs that might offer more information on the topic. Linking to other bloggers blog posts is a great way to network and gain respect within the blogging community, don’t forget to consider linking to sources like Wikipedia.
Like Pool Party Pictures
5. Make it Sexy
Much like the friendly greetings that people use to share in public places with strangers back in the 1930’s has vanished from society so have the days of reading through 1800 lines of blah blah boring blogger banter. Take a few extra minutes to search for a free picture or dive through You Tube and grab a video to add to your blog post, make it sexy and give your readers more than just the plain old boring blah blah… You get it, let’s move on.
6. Keep it Simple
If your blogging about personal stuff keep the redundant crap out of the post and get to the point, same goes for business bloggers or any other blogger for that matter. Keeping your blog post targeted and on point will keep your readers coming back for more, less fluff more content.
7. Use <h> Tags
I wrote about the importance of using <h tags> in 10 Dirty Little SEO Tips and Tricks, chances are your still not working them in to every single blog post that you do. Consider this my reminder to start using <h1> <h2> <h3> and <h4> tags when possible, there are more benefits than just the simple SEO benefits of doing it.
8. Engage Your Readers
If you constantly talk AT your readers they will soon get tired of you talking at them. Take the time to present your content in a way that engages your reader, those readers that enjoy being engaged in a conversation will be more likely to get involved in the conversation if they actually feel like they can be part of it.
Don’t assume that because you know exactly what your talking about that someone else is going to know exactly what your talking about. It’s important to keep in mind that people search the web with search engines like Google and Bing looking for things all the time, there’s probably a good chance that they want some kind of information. Whatever your blog niche might be always keep in mind that someone coming to your site is probably looking for some kind of information on the topic they searched, give them the information they are looking for.
10. Be Real
Listen, if your going to take the time to sit down and write a blog post at least take the time to be real and be yourself when your doing it. If you are constantly trying to word everything that you write for search engine optimization or to trap keywords chances are your no longer writing for the humans that might actually read what you wrote. Be a real blogger.
Now we all know that I haven’t included everything that a blogger should do in a blog post and to be honest there is really no way of doing that since every blogger and blogging style is different. based on your blog or blogging style what are the things that you feel you should always do in a blog post? Leave a comment to share your thoughts.
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