Comments on: Advertising Insight-Vehicle Wraps, Radio, Print and Billboard http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/ Business Reviews, Rants, Ratings, Current Events, Parties, Limos, Tanning, Pictures Mon, 15 Mar 2010 04:22:53 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Extreme John http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-17642 Extreme John Sun, 29 Nov 2009 15:25:47 +0000 http://www.extremejohn.com/?p=2376#comment-17642 <a href="#comment-17591">@Tim@School Bell System</a>, I would have to agree with you 100%. The more places that you can be seen, the better. Thank you for taking the time to leave a comment I appreciate it :) @Tim@School Bell System, I would have to agree with you 100%. The more places that you can be seen, the better.

Thank you for taking the time to leave a comment I appreciate it :)

]]> By: Tim@School Bell System http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-17591 Tim@School Bell System Sun, 29 Nov 2009 02:00:59 +0000 http://www.extremejohn.com/?p=2376#comment-17591 I think TV is on the way out for advertising, less people are watching it. People will choose to watch TV for the BIG GAME and there is advertising, but people now have choice and are choosing what they watch. Radio is ok for local advertising only. Advertising globally is the key. .-= Tim@School Bell System´s last blog ..<a href="http://schoolbellsystem.com/?p=1">Hello world!</a> =-. I think TV is on the way out for advertising, less people are watching it. People will choose to watch TV for the BIG GAME and there is advertising, but people now have choice and are choosing what they watch. Radio is ok for local advertising only. Advertising globally is the key.
Tim@School Bell System´s last blog ..Hello world! My ComLuv Profile

]]> By: The Slacker is Back | The Extreme John Blog http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-13311 The Slacker is Back | The Extreme John Blog Wed, 21 Oct 2009 19:52:03 +0000 http://www.extremejohn.com/?p=2376#comment-13311 [...] of my main positions in both of our business’s is marketing and advertising, I have a passion for it and I love the challenges of going head to head with other [...] [...] of my main positions in both of our business’s is marketing and advertising, I have a passion for it and I love the challenges of going head to head with other [...]

]]> By: Yellowbook poor advertising ROI claim « Maryland Internet Advertising http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-6256 Yellowbook poor advertising ROI claim « Maryland Internet Advertising Mon, 10 Aug 2009 01:12:32 +0000 http://www.extremejohn.com/?p=2376#comment-6256 [...] are all kinds of different ways to advertise your business and keep the name out there without spending a fortune, there are also plenty of advertising [...] [...] are all kinds of different ways to advertise your business and keep the name out there without spending a fortune, there are also plenty of advertising [...]

]]> By: Borsadats http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-6188 Borsadats Sat, 08 Aug 2009 17:16:08 +0000 http://www.extremejohn.com/?p=2376#comment-6188 Looking for the best in free streaming movies? Check out http://www.nowflicks.com/ for all the newest and FREE streaming videos and t.v. shows. Althought you do have to go through the unlock paeg b/s in order to see the movies they are there and its frequently updated. Looking for the best in free streaming movies? Check out http://www.nowflicks.com/ for all the newest and FREE streaming videos and t.v. shows. Althought you do have to go through the unlock paeg b/s in order to see the movies they are there and its frequently updated.

]]> By: Extreme John http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-5148 Extreme John Mon, 13 Jul 2009 19:28:43 +0000 http://www.extremejohn.com/?p=2376#comment-5148 @PaulinePArtyGirl thanks for introducing yourself and welcome to the EJ blog, I look forward to interacting with you and of course if you have any questions please don't hesitate to comment. @PaulinePArtyGirl thanks for introducing yourself and welcome to the EJ blog, I look forward to interacting with you and of course if you have any questions please don’t hesitate to comment.

]]> By: PaulinePArtyGirl http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-5134 PaulinePArtyGirl Mon, 13 Jul 2009 11:26:13 +0000 http://www.extremejohn.com/?p=2376#comment-5134 Hey guys, I just joined this forum and wanted to introduce myself. I look forward to learning and contributing. Cheers Hey guys,

I just joined this forum and wanted to introduce myself. I look forward to learning and contributing.

Cheers

]]> By: Extreme Tan and Smoothies June Recap | The Extreme John Blog http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4845 Extreme Tan and Smoothies June Recap | The Extreme John Blog Mon, 06 Jul 2009 04:03:16 +0000 http://www.extremejohn.com/?p=2376#comment-4845 [...] sales to some new in store creative events that were aggressively priced, in addition to a few aggressive ad campaigns that were coming to a [...] [...] sales to some new in store creative events that were aggressively priced, in addition to a few aggressive ad campaigns that were coming to a [...]

]]> By: jdail@moneymailer.com http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4648 jdail@moneymailer.com Thu, 02 Jul 2009 03:58:33 +0000 http://www.extremejohn.com/?p=2376#comment-4648 John, very insightful article that I enjoyed reading. There are a lot of companies that could learn a lot from you! As you point out there are numerous ways to advertise a business. The advertising mediums businesses being considered are important to the industry that is marketing and who the audience is that you are targeting. John, you are very savvy business man, especially when it comes to marketing your businesses. Since sales are ultimately what drive a business to succeed, you understand the power of integrating various forms of advertising to establish your brand and make your audience recognize it – and respond to it! No company should rely solely on one type of advertising if they really want to grow their business. I completely agree with your thoughts that radio and TV are too expensive for most businesses. Billboard advertising can definitely create awareness and help in branding, although this medium is pertinent to specific types of businesses. Additionally it can be difficult to track. Vehicle wraps (basically mobile billboards) can be a very cost-efficient way to generate awareness throughout your community. If sales are up during an integrated marketing campaign, then they are most likely all working together to help you brand your business. The more times and the more places you can reach your audience, the more likely you are to capture their business. Direct response marketing and direct mail advertising are the easiest to track due to the tangible results when customers redeem their special offer or coupons. Additionally direct mail offers the most targeted form of advertising. Direct mail is the #1 advertising medium after radio and tv in terms of dollars spent annually. Considering the hefty price tag of radio and TV, that says a lot about the success business have using direct mail to generate both immediate responses, as well as future business which occurs from repetition. The most important thing to consider when advertising is Return on Investment. Across all industries, direct mail averages $18 in return for every dollar invested. Now, if you gave me a dollar, and I gave you even just a $1.50 in back in return, would you be happy with that investment? I hope so - I'd do it all day long! Now how about if I gave you $18 back? Hell yeah! In my direct response business, we offer integrated marketing including the Money Mailer envelope, direct mail post cards and flyers, local Internet coupon distribution, and mobile opt-in text messaging programs. The biggest mistake businesses make is not allowing enough time to make their campaign “work”. I can’t tell you how many times I’ve heard, “I tried that once and it didn’t work. Hello? Repetition, Repetition, Repetition. Every “touch” brings you one step closer to earning a new customer. All the while, here at www.moneymailer.com, we encourage businesses every day to keep doing what’s working and increase their budget to try other advertising (such as ours). While that makes sense in theory, you’d be surprised how many businesses do not understand how to effective advertise and market their business – and how many companies don’t even try new advertising. Isn’t there a saying about doing the same thing over and over and expecting different results? Well, unfortunately that’s what prevents a lot of businesses from realizing their dreams. John, I applaud you for your advertising marketing success. Keep doing what works and keep testing out new possibilities! John, very insightful article that I enjoyed reading. There are a lot of companies that could learn a lot from you! As you point out there are numerous ways to advertise a business. The advertising mediums businesses being considered are important to the industry that is marketing and who the audience is that you are targeting.
John, you are very savvy business man, especially when it comes to marketing your businesses. Since sales are ultimately what drive a business to succeed, you understand the power of integrating various forms of advertising to establish your brand and make your audience recognize it – and respond to it!
No company should rely solely on one type of advertising if they really want to grow their business. I completely agree with your thoughts that radio and TV are too expensive for most businesses. Billboard advertising can definitely create awareness and help in branding, although this medium is pertinent to specific types of businesses. Additionally it can be difficult to track. Vehicle wraps (basically mobile billboards) can be a very cost-efficient way to generate awareness throughout your community. If sales are up during an integrated marketing campaign, then they are most likely all working together to help you brand your business. The more times and the more places you can reach your audience, the more likely you are to capture their business.
Direct response marketing and direct mail advertising are the easiest to track due to the tangible results when customers redeem their special offer or coupons. Additionally direct mail offers the most targeted form of advertising. Direct mail is the #1 advertising medium after radio and tv in terms of dollars spent annually. Considering the hefty price tag of radio and TV, that says a lot about the success business have using direct mail to generate both immediate responses, as well as future business which occurs from repetition. The most important thing to consider when advertising is Return on Investment. Across all industries, direct mail averages $18 in return for every dollar invested. Now, if you gave me a dollar, and I gave you even just a $1.50 in back in return, would you be happy with that investment? I hope so – I’d do it all day long! Now how about if I gave you $18 back? Hell yeah! In my direct response business, we offer integrated marketing including the Money Mailer envelope, direct mail post cards and flyers, local Internet coupon distribution, and mobile opt-in text messaging programs. The biggest mistake businesses make is not allowing enough time to make their campaign “work”. I can’t tell you how many times I’ve heard, “I tried that once and it didn’t work. Hello? Repetition, Repetition, Repetition. Every “touch” brings you one step closer to earning a new customer.
All the while, here at http://www.moneymailer.com, we encourage businesses every day to keep doing what’s working and increase their budget to try other advertising (such as ours). While that makes sense in theory, you’d be surprised how many businesses do not understand how to effective advertise and market their business – and how many companies don’t even try new advertising. Isn’t there a saying about doing the same thing over and over and expecting different results? Well, unfortunately that’s what prevents a lot of businesses from realizing their dreams. John, I applaud you for your advertising marketing success. Keep doing what works and keep testing out new possibilities!

]]> By: Extreme John http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4388 Extreme John Thu, 25 Jun 2009 15:55:44 +0000 http://www.extremejohn.com/?p=2376#comment-4388 @Mike yeah thats gotta go, I was going to have it erased from the picture but didn't want to mess with how it actually was the day the vehicle wrap was done. @Mike yeah thats gotta go, I was going to have it erased from the picture but didn’t want to mess with how it actually was the day the vehicle wrap was done.

]]> By: Extreme John http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4364 Extreme John Thu, 25 Jun 2009 15:23:43 +0000 http://www.extremejohn.com/?p=2376#comment-4364 @Robert man Radio is an excellent advertising choice due to it's exposure, however as noted above it doesn't mean it's cost efficient for all business's to utilize. @Robert man Radio is an excellent advertising choice due to it’s exposure, however as noted above it doesn’t mean it’s cost efficient for all business’s to utilize.

]]> By: Robert man http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4348 Robert man Thu, 25 Jun 2009 07:27:18 +0000 http://www.extremejohn.com/?p=2376#comment-4348 I am working in an advertising field. In my view Radio advertising is more effective than other types of advertising as it reaches more peoples. I am working in an advertising field. In my view Radio advertising is more effective than other types of advertising as it reaches more peoples.

]]> By: Advertising Insight-Vehicle Wraps, Radio, Print and Billboard … « Hair Salons http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4308 Advertising Insight-Vehicle Wraps, Radio, Print and Billboard … « Hair Salons Wed, 24 Jun 2009 00:32:43 +0000 http://www.extremejohn.com/?p=2376#comment-4308 [...] jennystyles wrote an interesting post today onHere’s a quick excerptIt feels like I have been waiting forever to take these pictures and show off the new Mobile Airbrush Tanning vehicle that will be servicing tanning clients. [...] [...] jennystyles wrote an interesting post today onHere’s a quick excerptIt feels like I have been waiting forever to take these pictures and show off the new Mobile Airbrush Tanning vehicle that will be servicing tanning clients. [...]

]]> By: Mike http://www.extremejohn.com/advertising-insight-vehicle-wraps-radio-print-and-billboard/comment-page-1/#comment-4296 Mike Tue, 23 Jun 2009 03:24:19 +0000 http://www.extremejohn.com/?p=2376#comment-4296 I love it, especially the Yankees license plate I love it, especially the Yankees license plate

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