Extreme Tan and Smoothies September Recap

by Extreme John on October 7, 2009 |

As some of my daily readers know I am a blogging CEO which basically means I am a business owner that also writes a blog, there are plenty of us out there and plenty of reasons that we choose to be blogging CEO’s. Extreme Tan and Smoothies, Inc. is one of the business’s that I own, it consists of six indoor tanning locations and a Home Office that supports the stores daily.

At the close of each month I post a recap of statistics in a few of the various categories that I play close attention to on a daily basis, it is important however to note that for obvious reasons the statistics posted below are limited to percentage based numbers and do not reflect all sales information for Extreme Tan and Smoothies, Inc.

Clearwater Tanning Salon

Clearwater Tanning Salon

Company Information
Name: Extreme Tan and Smoothies, Inc.
Website: http://www.extremetanandsmoothies.com
Phone: 727-501-9501
Home Office: Largo, Florida
Type: indoor tanning salon
Locations: Largo, Clearwater, North Clearwater, Seminole, Pinellas Park, St. petersburg
Services: indoor tanning/sunless tanning
Tanning Units: 60 tanning units / 6 spray tan rooms
Vehicles: 1 service / 1 mobile spray tan

Tans / Foot Traffic +/-

Extreme Tan and Smoothies serviced 2,853 more customers in September 2009 which is an increase of 35% over September 2008.

Spray tan Sales +/-

Extreme Tan and Smoothies, Inc. had an increase of 246% in spray tanning sales over September 2008.

New Customers +/-

Over 275 new customers came through the doors of Extreme Tan and Smoothies stores in September 2008 generating an increase of 50%  in new customers.

Tanning Lotion Product Sales +/-

In our tanning lotion category we saw an increase of 25% over September 2008.

Sunless Tanning Products +/-

As staggering as this number might sound we increased our Sunless tanning product sales by 450% over September 2008, I would attribute this to our Spray Tan Tour.

Total Store Sales +/-

Extreme Tan and Smoothies, Inc. had a store vs store September increase of 36% over September 2008.

Links to Current Tanning Specials

Indoor Tanning Information Articles

The Closeout
September was another excellent month for Extreme Tan and Smoothies and I would imagine that the tanning industry as a whole is also seeing some increases across the board as the economy begins it’s slow recovery. We also did some fun things at Extreme in September like our “Real Faces Billboard Campaign” and our Spray Tan Tour has been a complete blast with over 300 spray tanning clients taking advantage of the $5 Spray Tans.

Looking Ahead
We will be continuing the $5 Spray Tan Tour (see dates below) and introducing new tanning lotions for the 2010 tanning season, the first products to hit all six Extreme Tan and Smoothies were Couture Sport for Woman, Reborn Couture 40xxx and the exclusive H.I.M Moisturizer for men.

$5 Spray Tan Tour Remaining Dates

  • October 10, 209 – Seminole Florida
  • October 17, 2009 – Clearwater Florida
  • October 24, 2009 – North Clearwater Florida

Extreme Tan and Smoothies, Inc.
727-501-9501

If you are looking to get into the indoor tanning salon business, have a comment or a question please feel free to leave a comment or email me directly at the email address above, I always appreciate your feedback and helping whenever I can. Subscribe to my rss feed or follow me on twitter @extremejohn to stay informed of my latest updates, have a great day!

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{ 12 comments… read them below or add one }

Lee Ka Hoong from Make Money Online October 7, 2009 at 9:07 am

John, I see your Alexa rank climbs up again..it’s 38k+ now!
Between, my Alexa rank climbs up abit too, it’s near to 100k bolderline, it’s 100,083 now! I still need to beat down 84 people to get into 100,000. 8)

Reply

ZXT October 7, 2009 at 9:47 am

@Lee Ka Hoong@Make Money Online,

Hey give a day or two and you’ll get that below 100k ranking.
ZXT´s last blog ..Wednesdays You’ve Got to See This! My ComLuv Profile

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Lee Ka Hoong from Make Money Online October 7, 2009 at 10:10 am

@ZXT, Yea, I’ll see how is the Alexa ranking after 2 more days. I hope it can be achieved. :D

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Extreme John October 11, 2009 at 9:39 pm

@Lee Ka Hoong@Make Money Online, did you break into the 100,000 yet? I havent had a chance to make my blog rounds. Congrats becuse if you havent done it you will any minute Im sure.

Reply

Lee Ka Hoong from Make Money Online October 11, 2009 at 9:52 pm

@Extreme John, hey John, I did break 100,000 and currently in 97k+! Thanks a lot John for your tips, I’m going to see you break 10k ranking. :D
Lee Ka Hoong@Make Money Online´s last blog ..Hello world! My ComLuv Profile

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Doug Dillard October 7, 2009 at 3:22 pm

Nice to see your business doing so well John. It’s always nice when numbers are up… but when they are up that much it’s time to do a little celebrating… while continuing whatever you are doing to keep growing. Great job!
Doug Dillard´s last blog ..Best $1.95 I Have Spent on Making Money Online in a While My ComLuv Profile

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Extreme John October 11, 2009 at 9:39 pm

@Doug Dillard, all you can do is try and work hard every day, there are people out there doing much less than that, which gives you the edge ;) haha

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Compute Live October 8, 2009 at 1:23 am

Its great to see your business growing…You must be really proud..Well your salon looks really awesome from the outside..
Compute Live´s last blog ..Blackra1n : GeoHot succesfully Jailbreaked the iPod Touch 3G My ComLuv Profile

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Extreme John October 11, 2009 at 9:40 pm

@Compute Live, I am very proud of Extreme Tan and Smoothies, it has grown into the areas number one tanning salon chain.

I need to find investors at this point to blow it up because the concept makes money.

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Noah Group October 9, 2009 at 12:45 am

I want to share a little knowledge you can use bookmarkings with high Page Rank it can help you to improve your rankings.
Noah Group´s last blog ..Noah Group: Offering Financial Stability for your Future My ComLuv Profile

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Klaus from TechPatio October 9, 2009 at 7:54 am

I was wondering – is there a huge difference between summer and winter season (probably not much winter in florida, but still too cold for the beach, I assume?).
Klaus @ TechPatio´s last blog ..How To Use Twitter To Get Through To Customer Support In A Jiffy My ComLuv Profile

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Extreme John October 11, 2009 at 9:41 pm

@Klaus @ TechPatio, more so than just the seasonal weather here in Florida we deal with the tourist portion as well which brings money into the area quickly but also leaves very quickly as well.

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