Marketing

How can a marketer benefit from Google Analytics adding non-interaction event tracking?

Google first introduced event tracking to Google Analytics, its free web analytics program, in June of 2009. Back then, there was a lot excitement surrounding the new feature. The reason? Because it made it possible to track file downloads, site errors, and other “non-page” elements associated with a website. However, it was only a matter [Continue Reading]

7 Reasons Your Pitch Sucks

Here we are, all of us just trying to make a living or in some cases looking to capitalize on a massive ground breaking idea that generates ba-ba-billions. Achieving success will certainly require (at the very least) determination and promotion. When it comes down to promoting that sexy product, service or even ones self there’s [Continue Reading]

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The Contemporary Means of Outdoor Marketing

Outdoor media advertising is a viable option for any type of firm to increase their visibility and improve their revenue streams. A few of the most popular means are included in this article to provide insight into this method of advertising. Backlit Translites The backlit translites are one of the most popular methods of outdoor [Continue Reading]

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10 Tips for Marketing Your Brand or Product with Pinterest

Pinterest is quickly becoming the “talked about” thing, well one of the thousands and thousands of talked about things. I’ve seen articles about Pinterest increase explode in my NetNewsWire over the past few weeks, and discussion about the “pinboard” site seems to be daily around my house these days. Being a marketing addict I couldn’t [Continue Reading]

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How Can a Marketer Take Advantage of Trending Topics on Google+?

Google has quietly been rolling out new features to make its Google+ platform more competitive in the social space. While most updates have seemingly been made to keep pace with Facebook (e.g. the new branded pages), one of the latest features appears to be a direct response to Twitter. Google recently introduced a trending topics [Continue Reading]

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3 Keys to Running a Successful Daily Discount

One thing that I’ve done in my small business for as long as I can remember is a daily special or at the very least a random daily special to generate sales. Running daily specials for my tanning salon business can lead to a few issues. Issues that end with frustrated associates and customers and [Continue Reading]

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6 Tips for Marketing a New Blog

It’s been a hot minute since I’ve gone through my email bag and shared something on my blog from it. I recently received an email from “Jeff” asking for blogging tips and marketing tips for generating traffic to a new blog. I shared my reply to Jeff on my Google+ profile a couple of weeks [Continue Reading]

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Monday Morning Stretch

Before I get started I would like to thank all of the guest authors that have been holding it down here with real content while I cruised through the holidays with Business Blitz and Weekly Link Dump articles. It’s never pretty to scroll through a blog and see the same series articles types one right [Continue Reading]

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Business Blitz: 5 Steps To Analyzing That New Marketing Effort

It’s time to cover the small business headlines around the globe here with the Business Blitz at Extreme John! Today I’ll cover a number of small business tips which include: 5 Tips For Writing Your 2012 Marketing Plan, How Much Are You Paying for SEO?, 7 Things Highly Productive People Do and 5 Steps To [Continue Reading]

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How to Tell If Your Business Would Benefit from Facebook Ads

Facebook is the hottest advertising property on the Internet today and it seems like every guy and his brother is advertising on the site. But would Facebook ads benefit your business? Well, that depends on a number of different factors. Here’s what you need to know: Know Your Demographics Facebook is able to lay claim [Continue Reading]

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9 Reasons My Small Business Crushed 2010 Black Friday Sales by 71%

I can’t believe how fast time seems to move. It seems like it was just yesterday that I took my kids pictures in front of the house before the first day of school, now I’m sitting here writing an article about Black Friday. Or more specifically, how my small business crushed same store 2010 Black [Continue Reading]

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Friday Free For All: What Are Your Holiday Marketing Ideas?

It’s time for the “Friday Free-for-All” #FridayFreeforAll series of posts, my way for all of the small business owners and entrepreneurs that read my blog throughout the week to come together and share tips and opinions on an aspect of the small business world. This week I thought we could come together and help other [Continue Reading]

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Marketing Example: Red Light Therapy Poster

I recently had a Red Light Therapy skin rejuvenation and massage unit added to the available services available at my Clearwater, Florida Extreme Tan and Smoothies location. In order to get the word out and create additional awareness amongst my customers I had the following design done for posters that will go in each of [Continue Reading]

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105 Small Business Blog Post Ideas I Got from This One Incredible Article

Blog Post Ideas for Small Business Blogs

It isn’t everyday that a blogger comes across an article that can help him/her come up with over 100 new topics to write about on their blog. It’s even more difficult for small business bloggers to come up with that many topics to write about on a consistent basis, never mind 100+ in one sitting. [Continue Reading]

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Business Blitz: 5 Google Paid Search Products You Need to Know

It might be Friday morning but there’s still a little time for business with the Business Blitz here at Extreme John! Today I’ll cover a number of small business tips which include: 5 Google Paid Search Products You Need to Know, 7 Ways to Create an Email Marketing Snowball Effect, 5 Steps to More Effective Conference [Continue Reading]

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